Google Digital Garage Quiz Answer 2020 | Fundamental of Digital Marketing Exam Answer
- All the questions and answers of Google Digital Garage Quiz have been added below.
- Great way to score 100% on the first attempt.
- All the latest questions of Google Digital Garage Quiz and answers have been updated.
- It is easy to find all the answers.
- This will save your time and efforts.
- All chit sheets are reviewed every week. New questions are added immediately.
About Digital Garage Quiz Exam 2020
The Google Digital Garage Quiz Certification Course is a nonprofit in Google's Nation program that expresses free advanced approaches designed through the Internet learning phase. This phase presents people with a customized preparation plan to learn advanced abilities, without being completely gimmicky. This is your one-stop look to promote computerized promotional capabilities for free with your Google Digital Marketing Seminar, which searches from SEO to social networking to help you grow your online business or advanced advertising business .
Google Digital Garage Quiz 2020 Exam Detail
- Time limit: 75 minutes to complete the Exam
- Pass Score: 80% or higher to pass
- Retake period: If you don’t pass the assessment, you can take it again after 24 Hours
- Validity Period: 12 Months
Question and Answer of Google Digital Garage Quiz 2020 Updated
- All businesses
- Small business owners
- International businesses
- Local businesses
- Sending flyers with your web address to customers
- Creating a business listing in online local directories
- Increasing print and billboard advertising
- Building a team of digital advertising experts
Which of the following is the easiest way for visitors to learn about a business while visiting a website?
- Getting a free ‘taster’ of one of your products when they sign up to receive emails
- Listening to an audio file that auto plays whenever someone visits your site
- Browsing your product pages and reviewing the Frequently Asked Questions page
- Reading the terms and conditions for your products on your site
- The ability to sell products directly to customers through social media
- Being visible when people search for a business like yours
- Sending users emails to update them on new products
- Being able to offer new customers promotional discounts
- Keyword Planner
- Ad Gallery
- Ad Preview Tool
- Analytics
- Stick to what you are doing and don’t make changes
- The same content works across online and offline platforms
- Use analytics to make informed decisions
- Use analytics to track your customers across the Internet
- E-commerce
- Display advertising
- Search engine marketing
- Pay per click
- You need a website to show up in search results
- You’ll reach a similar client base to the one you have in the real world
- You’ll be seen by the same volume of customers whether you use search advertising or not
- Social media is a great way to engage your audience
Which of the following statements is true when it comes to developing a web presence for a business?
- Customers can learn about a business by downloading a mobile app, but they can’t place an order using an app
- Building a new website requires a large budget
- Mobile apps enable your customers to purchase your products without being on your website
- All businesses must have a website to sell products
- The customer service representative you can call when you have questions about your website
- The answer you get when you search a term on the web
- A computer connected to the Internet with software that allows it to host all the components of your website
- The device that determines the speed of your mobile connection
- Hyperlink
- Return link
- Menu bar
- Breadcrumb
- Prices
- A lot of deep scientific information and detailed statistics
- Special offers
- Certifications to show you’re qualified to provide a service
- A list of phone numbers customers can use to get in contact with you
- A ‘Get directions to our store’ button which when clicked, redirects to a map displaying directions to the store based on the customer’s current address
- An icon button that takes the customer to your social media accounts
- A hotline phone number that helps users complete their purchases
- What your customers are looking for
- Your latest promotions and discounts
- Your brand values
- Whether the content will go viral or not
- Identifying business goals
- Understanding what the competition is doing
- Knowing the market
- Aligning goals to the strategy
- To help determine a marketing strategy
- To help a business understand the customer journey online
- To help a business reach a global audience
- To give insight into specific customer groups
- It allows brands to add pop-up ads at every point of the customer journey, ensuring high visibility
- It gives businesses the opportunity to save money on online advertising
- It provides customers with value every time they come into contact with a brand, helping build trust
- It gives businesses an opportunity to collect more data from potential customers
- Incorporate it within marketing materials across all channels to help raise customer awareness
- Create an email campaign letting your customers know why you are unique
- Film a video explaining your unique selling point and send it to employees
- Create a press release and distribute it through your channels
- Audience segmentation
- Long-term projections
- Financial viability
- Board decisions
- People pay to use search engines, so there is a wealthy customer base there
- People who search are actively looking for information, products or services
- Search engines are a big trend these days
- Search engines guarantee new customers
- Androids
- Interns
- Automatons
- Bots
- The date it was published
- The number of images used
- The total number of words
- The title tag
- Organic search results
- The search results page
- Business directories
- Display advertising networks
- How famous your brand name is
- How cool your logo is
- How long your business has been around
- How relevant your ads are
- It helps you increase your social media following
- It helps you optimise your Google My Business listing
- It helps you understand which keywords people are searching for on Google
- It helps you run A/B tests on your home page
- Colour scheme
- Recycled content
- Inspiring business name
- Site popularity
- Identifying your ad budget
- Buying an analytics software
- Setting up your presence on social media sites
- Keyword research
- Social media following
- Bid value
- Domain authority
- Average number of visitors to the company’s website
Fill in the blank: Short strings of specific keywords with low search volume are called ___________.
- Long-hair keywords
- Long-tail keywords
- High-relevance keywords
- Top-tail keywords
- Increasing social media likes and follows
- Increasing how many relevant people visit your website
- Showing your website to as many people as possible
- Being in first place in SERP for any keyword
- How to Send Stuff Back
- [Company Name’s] Return Policy
- Return Policy
- Company Policies
- Keep linking to them until they link to you
- Send them emails until they link to you
- Building relationships with similar sites
- Products and delivery details in the correct currency
- Time and dates written in the local format
- Exchange rate information
- Free giveaways for local customers
- Pay-per-click advertising
- Organic advertising
- Search box marketing
- One-click advertising
- Bid
- Relevance
- Wit
- Length
- Auction
- Website
- Keyword
- Advert
- A call to action
- A catchy headline
- A close-up photo
- A social media link
- Increased cost for ad placements
- Higher ad positions on the search results page
- Higher cost per clicks on your ads
- Ads that will ensure more purchases
- Keywords with no association to your site
- Keywords with a poor search volume
- Keywords that are excluded from a campaign
- Keywords that are typed incorrectly
- Exact Match
- Random Match
- Direct match
- Close match
- How many transactions are completed on your site overall
- How many people click on your SEM ad and end up browsing your site
- How many people visiting your site from a search ad end up completing a purchase
- How many customers your ad has converted into brand ambassadors
- Translate your website into at least two more languages
- Offer free phone support during business hours
- Ensure you have good analytics on your website
- Make sure your phone number, address and business hours are easy to find
- “bike shop near me”
- “bike shop in UK”
- “local bicycle shop”
- “bike shops”
- Discounted pricing on your search advertising campaigns
- Increased likelihood of being discovered through search engines
- More mentions on social media platforms
- Guaranteed sales to local customers
- Business address, website, telephone numbers
- Business name, business address, telephone numbers
- Website, telephone numbers, email address
- Business name, email address, website
- Location details on the website, quality content and how mobile friendly the website is
- Location details on the website, list of shops local to you and a contact form
- Quality content, list of local suppliers and location details
- Location GPS tags on photos, quality content and how mobile friendly the website is
- Because local users tend to use their mobile devices when they’re out of the house
- Because mobiles will replace desktop computers
- Because all online users browse on mobile devices these days
- Because marketing for mobile is more cost effective
- Adding relevant content that highlights the location of your business
- Including your address on your Twitter account
- Optimising your site for desktop devices only
- Adding a list of shops local to you on your website
- Attract new audiences
- Build a good reputation with customers
- Meet sales goals
- Increase traffic to their website
- The biggest reputation
- The most expected engagement
- A relevant audience
- The most users
- Acquire genuine reviews on products
- Drive more traffic to your store
- Develop one-way communication with customers
- Mimic your competition’s approach
- Details about the CEO
- Link to a local listing site you’re on
- Description of the business
- Cost of products and services
- A list of content that mimics competitor content
- All of your online business goals
- A long-term schedule identifying when to post content
- A list of friends who can post on the accounts
- Increase your email marketing campaigns
- Ask people to share your content to their networks
- Use paid promotion to reach new audiences
- Put links to your social on your website
- Whether the campaign was more successful than your competitors
- Whether the visitors liked the social campaigns or not
- Whether a visitor called the store after seeing a social post
- Whether the visitor clicked on a paid ad or organic listing
- 2-way conversation with customers
- Not being present on every social media platform
- Not having the resources to respond to comments and questions in a timely manner
- Spending too much time reviewing social media analytics
- Redesign your website colour scheme
- Optimise your site
- Create a mobile app
- Shorten your website content
- Your visitors can manually adjust the size of your website
- Your website will adapt to suit whichever device it is being viewed on
- Your customers can provide feedback on the design of your site
- Your website will respond to clicks faster
- Short content and fewer images
- Performance and usability
- Usability and short content
- Less video content
- Text messages
- Pull notifications
- Push notifications
- Email notifications
- Long tail keywords
- Shorter keywords and phrases
- Longer keywords and phrases
- Exact match keywords
- The business has a mobile app instead of a website
- The site include business phone numbers
- The site works on different mobile devices
- The site does not include any videos so it loads quickly
- People’s names
- People’s address
- People’s pet names
- People’s relationship status
- Videos are entertaining, long and include a CTA
- Videos are relevant, short and include a CTA
- Videos are relevant, long and include a URL
- Videos are short, informative and include a phone number
- Creating and posting content ad-hoc when you have the time
- The creation of time-sensitive content that can be published through various channels
- Regularly emailing customers with news about a business’s products or services
- The creation and promotion of online materials with the goal of increasing interest in a product or service
- Marketing channels
- Demographics
- Audience segmentation
- Group dynamics
- Humour
- Please
- Surprise
- Educate
- Online readers have a reduced attention span, due to being flooded with information
- Certain blogging platforms have a limit on the word count you can publish
- Online readers only like to engage with long-form pieces of content
- Online audiences are typically younger, so the language used needs to reflect this
- Creating a content calendar
- Designing illustrations to support content
- Segmenting your audience
- Identifying social media influencers
- Session duration
- Page views
- Referral traffic
- Unique page views
- A collection of email templates
- A ‘Contact Us’ form
- A way to collect people’s email addresses
- A set budget
- Personalised, custom templates
- A free list of email addresses you can target
- A feature allowing users to unsubscribe from your emails
- Automation of your search ad campaigns
- Run an A/B test on your subject line to determine which one works best
- Send the same generic and simple message to your entire contact database
- Include enough content in the email so there is no need for them to click away to read further elsewhere
- Only include a call-to-action on the landing page you’re linking to in the email
- Redesign your website
- Change the colour of the buttons inside your email
- Send your emails to more contacts
- Adjust the subject line of your email
- There’s no need to use sponsored ads within your email marketing
- There’s no need for analytics when it comes to email marketing
- You need to include personal contact details
- You can use any imagery, despite copyright
- People who use ad-blockers and are interested in your subject
- People who haven’t read your blog before but are interested in your subject
- Only people who have read your blog previously
- Only people interested in films and movies
- Audio
- Video
- Text
- Images
- Only on search engines
- Only on websites
- On search engines and websites
- On websites and social media
- People with specific names
- People who speak different languages
- People who already own specific products
- People with a specific address
- It guarantees more visitors to your site
- It guarantees increased sales
- It drives traffic to your website
- It improves your ranking in search engines
- The number of sales you make from the ad
- The cost of each ad you publish
- The cost of creating the ad
- A prediction of sales you can make from your ad
- You always need to contact the owner of the website to buy ads on their page
- The network provides data on the click-through-rate
- The network provides names of the people who click your ad
- The network will continue to show your ad for 7 days once your budget has expired
- Retargeting with a display ad encouraging newsletter sign-up
- Redesigning your website
- Creating a Facebook page for your business
- Retargeting with a display ad that has a discount coupon
- Sourcing keywords
- Defining your audience
- Writing content
- Setting a call to action
- Setting up live streams of the business’s physical shop on their website
- Publishing a how-to video on their website
- Producing sale campaign videos
- Sharing personal vlogs
- Content that will go viral
- A channel to engage with customers
- A variety of different brand perceptions
- An online following and fanbase
- An agency, professional crew and equipment
- Creativity, lots of experience and a large budget
- Creativity, planning and any budget
- Creativity, planning and high-quality equipment
- Increase word of mouth referrals
- Engage and grow your audience
- Guarantee sales of your product or service
- Lower the cost of developing content
- This isn’t possible
- Advertise on other people’s videos
- Use images with a call to action instead
- Share other people’s videos
- Consider removing the video from the platform
- Consider re-shooting your video based on comments
- Consider updating your preview images, video titles or descriptions
- Consider asking people to watch the whole video in the description
- What time of day your website gets the most traffic
- How many mentions or likes you get on social media
- How well your competitor’s ad campaigns are doing
- The email addresses of visitors to your landing pages
- Previous and current customers
- Current and future customers
- Previous and future customers
- Offline and online customers
- How long people spend on your ‘How To Find Us’ page
- Which day of the week is most popular for bookings
- Whether your funny Tweet goes viral
- How many people visiting your site book a room with you
- Their contact details, their behaviour and their operating system
- Their location, type of device they’re using and pages visited
- Their location, type of device they’re using and contact details
- Their interests, when they delete their browser cookies and their location
- Try a different search engine
- Tweak the ad’s copy and analyse the results
- Hire a professional ad agency
- Delete the ad and try again
- Site search
- Acquisition
- Behaviour
- Search Console
- Quantitative
- Qualitative
- Holistic
- Customer
- It helps you make the most of the data collected from marketing activities
- It helps you evaluate your competition
- It provides information about what users like about your website
- It presents collected data in a visually appealing way
- ‘Why’
- ‘How’
- ‘When’
- ‘Who’
- Vast quantities of data can be stored, sorted and analysed quickly
- Data can only be accessed when all users are online
- Valuable customer and market insights can be delivered quickly
- Spreadsheets are the only way to collect data and extrapolate results
- Bar chart
- Pie chart
- Table
- Heat map
- Previous versions of the product
- Links to other suppliers
- Reviews of the product
- Price comparisons
- More relaxed checkout procedure
- Low operational costs
- Minimal interaction required with the customer
- Segmentation of audiences
- It collects the addresses of your online store visitors
- It provides a backend system with order management
- It provides a quicker checkout process than a physical store
- It allows you to feature more sales and discounts than a physical store
- Second-party payment processing
- Third-party payment processing
- External payment processing
- Internal payment processing
- Analytics shows you have a lot of mobile visitors, but very few purchases through mobile
- A specific product is not selling much compared to your other products
- You get a lot of questions about your return policy
- People are having trouble using a promo code for a current sale
- Running an ad for your products
- Adding a way for customers to filter your products
- Displaying very specific, featured products on your home page
- Cross-selling products in the checkout process
- Retargeting ads are visible to people who haven’t been on your website yet
- Once a user visits your site, the code drops an anonymous browser cookie
- Once your customer purchases, you can not turn off the retargeting ad
- Retargeting will always drive customers to your site
- Google translate
- Native speakers
- Translation software
- Language guide
- Translation software
- Keyword planning tools
- Interviews with people from that country
- A range of search ads in different countries
- Have a ‘translate’ button that pulls a translation from an external provider
- Translate your content with consideration to particular words and phrases
- Translate your content directly, word for word
- Localise the name of the business owners
- Email marketing
- Print advertising
- Retargeting advertising
- Search advertising
- Hire an agency to translate its website into the local language
- Open a new office in the capital city
- Determine its ability to deliver products and review all tax and legal information
- Invest in major ad campaigns to raise brand awareness
- Debit cards
- Credit cards
- Paypal or Worldpay
- Bank transfers
- What times of the day international shoppers are online
- The legal and tax considerations in that market
- Which social channels are popular in that market
- Which couriers offer the cheapest services for global shipping
Help Us to Better Serve You : If you haven't received a question or if you believe the answer to a question is incorrect, let us know. We will update our solution sheet as much as possible. Tell us here
0 Comments
If any Query Regarding post let us know