Showing posts from 2019Show all
What technology do search engines use to ‘crawl’ websites?
Why are search engines a great place for a business to be found?
What type of information can KPIs provide?
Once you’ve worked out your Unique Selling Point (USP), how would you use it in a long-term online strategy?
Why is optimising customer touchpoints online beneficial for businesses?
What is the purpose of the ‘See, Think, Do, Care’ framework?
What is the first step in creating an online business strategy?
What should you consider when developing your website content?
Which of the following is an example of a ‘call to action’ on a website?
Which of the following is something you’ll probably want to exclude from your website?
Fill in the blank: A __________ is a shortcut to other pages on your site or elsewhere on the web.
What is a web server?
Which of the following statements is true when marketing your business online?
Which of the following statements is true when it comes to taking a business online?
Which tool helps you measure the success of your website?
Which of the following is the easiest way for visitors to learn about a business while visiting a website?
Which term best describes the business activity that occurs when website visitors buy products or services from you online?
What is a key benefit of having an online presence for a business?
Taking a business online can involve many different steps. When starting out, which activity could be a part of this process?
The increased use of the internet presents a lot of potential for which types of businesses?
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